Not another backdrop. A reason to gather.
In Play turns a commissioned set into the center of the room: something guests can enter, play, personalize and remember. The brand sets the board. The guest makes the next move.
Available for selected Bay Area briefs · Every activation begins with a custom set
Board Bar
A live play, finishing and gifting experience.
A staffed table where guests play a custom set, personalize a piece and take it home. Built around a commissioned game and tuned to the event.
Explore Board BarThe Long Game Table
An invitation-only table for the relationships that matter.
A hosted table for the clients, partners, founders or members a brand wants to know better — the game is the reason to sit down and stay.
Ask about the tablePlayable Drop
A limited collaboration people can play, photograph and take home.
A limited set launched somewhere people can play it, share it and take part of the world with them.
See Playable DropsPlayable detours from the studio.
Small, interactive side projects — gift-finding intelligence, a gift-giver quiz and other playful ways to get closer to the work.
Signal
The strategic thinking behind each set — who it is for, and what should happen next.
Gift Concierge
Answer a few questions and see a tailored direction for a gift.
Monogram Your Own
Add initials, a colorway, and a note to a single set.
Gift-Giver Quiz
A quick, playful read on how you give.
Daily Dice Roll
One roll a day. A small ritual.
Put a set in play.
Tell us the moment and the room. We'll shape the set and the way people play it.