Live Event Activation
The Board Bar
A branded game lounge that turns your event into the room everyone remembers.
The Board Bar is a hosted, fully branded game activation we bring to your event — a beautiful station of oversized, custom game sets, run by our staff so your guests simply sit down and play. It is the antidote to the silent cocktail hour.
- Lead time
- 3–5 weeks
- Guests
- 20–500+
- Keepsake
- Sets included
What it is
A curated bar of premium game sets — backgammon, dominoes, poker, mahjong, and cards — finished in your colors and marked with your logo, staffed by a host who teaches, deals, and keeps the table moving.
Formats
- Pop-up lounge — a styled corner for receptions and cocktail hours
- Tournament — a hosted bracket with a branded trophy set as the prize
- Suite & hospitality — recurring play for boxes, lounges, and green rooms
What's included
- Custom-branded sets in your palette, yours to keep after the event
- On-site host(s) to teach, deal, and run play
- Delivery, styling, setup, and breakdown
- Optional photo moment and take-home mini sets for guests
Ideal for
- Product launches and brand activations
- Conferences, trade shows, and hospitality suites
- Weddings, milestone parties, and members’ clubs